Duration: 1-year contract
Salary: AED 12000 (Based on performance)
An experienced and driven CRM & Digital Marketing Executive to lead data-driven campaigns across Email, WhatsApp, and personalized customer journeys. With deep expertise in Salesforce Marketing Cloud and lifecycle marketing, You'll play a key role in executing and optimizing CRM strategies that connect data, technology, and marketing to drive business growth.
Key Responsibilities
• CRM Campaign Execution
• Customer Journey Management
• Salesforce Marketing Cloud Expertise
• Data & CDP Integration
• Reporting & Insights
• HTML Email Development
• Digital Marketing Support
• Data Hygiene & Governance
• Collaboration
Requirements
• Minimum 5 years of hands-on experience with Salesforce Marketing Cloud (Journey Builder, Automation Studio, Email Studio, etc.).
• Familiarity with Salesforce Sales Cloud for CRM analytics, lead performance monitoring, and dashboard reporting.
• Strong knowledge of CRM lifecycle strategies and campaign implementation best practices.
• Proficient in data analysis and campaign reporting, with a clear understanding of CRM KPIs (OR, CTR, CVR, churn, LTV, etc.).
• Experience working with Data Cloud/CDP tools to understand user profiles and create personalized experiences.
• Hands-on experience in HTML/CSS for email design and development.
• Solid understanding of digital marketing platforms including Meta Ads Manager, Google Ads, and GA4.
• Excellent English communication skills, both written and verbal.
• Strong project management and organizational skills with the ability to handle multiple campaigns simultaneously.
• Detail-oriented with a proactive and analytical mindset.
• Salesforce certifications (e.g., Marketing Cloud Email Specialist, Administrator) are a plus.