Key Responsibilities:

• Generate high-quality B2B leads using tools like LinkedIn Sales Navigator, Lusha, Apollo.io, ZoomInfo, Hunter.io, Snov.io, Clearbit, and Leadfeeder

• Plan, launch, and optimize Google Ads and other paid lead generation campaigns

• Conduct market research to identify target audiences and business opportunities

• Maintain and update CRM with accurate lead data and timely follow-ups

• Work closely with the sales team to align marketing campaigns with sales goals

• Track, analyze, and report on campaign performance and lead conversion metrics

• Stay up-to-date with digital marketing trends and best practices

Requirements:

• Proven experience in a marketing or lead generation role

• Proficiency with LinkedIn Sales Navigator, Lusha, and Google Ads

• Strong analytical, research, and communication skills

• Familiarity with CRM tools and database management

• Ability to manage multiple tasks independently and efficiently

Preferred Qualifications:

• Bachelor’s degree in Marketing, Business, or a related field

• Experience in the technology or B2B services industry